Top Social Efforts to Boost Referral Traffic to Your Website

Posted by on Jul 29, 2014 in Social Media | No Comments

Social media has many benefits to a brand. Raising awareness, generating buzz around events or news, keeping your name or products top of mind, managing customer service, gathering consumer-generated content, market research, and the list goes on. But for some reason, many of us get hung up on the fact that social media has to have […]

Google Tools To Measure Brand Popularity

Posted by on Jul 27, 2014 in SEO | No Comments

Let’s say that you’re in the midst of a branding campaign and are wondering how effective it’s been. Below you’ll find four Google Tools you can use to get get a good idea. Once your brand gets traction you’ll be able to use the Google AdWords Keyword Planner tool to both monitor increasing and decreasing […]

Enhance Your Customer Service Through Social Platforms

Posted by on Jul 26, 2014 in Digital Marketing | No Comments

Now, let’s be honest, no matter who you are, we probably can all relate to one another in the sense that we’ve had both good and bad customer service experiences at some point in our lives. What did you do when this happened? Did you share your experience on Facebook? Twitter? Or did you write […]